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Haute couture, spring-summer 2024: A pillar of French soft power Haute couture represents the apotheosis of fashion. Thousands of hours of work can go into a single item, destined to be worn just once. Couture offers a window into a multi-billion-euro industry. But it's also a pillar of French soft power, which was perfectly expressed this year at Dior, Imane Ayissi, Sara Chraïbi and Simone Rocha for Jean Paul Gaultier. FRANCE 24 takes you to check out the runway shows.